Gold text: polished serif letters with angled bevels
Gold sets the word in the Serif font and finishes it in polished gold under a thin clear lacquer, its color taken from the reflectance of real gold. Angled bevels give every stroke a sharp facet that catches the warm strip lights of the studio, and the dark brown backdrop keeps it reading as luxury rather than brass.
Make it yours
Make it rose gold or silver
Letter color is the metal itself. Shift it toward a pink copper for rose gold or a cool grey for silver; the studio light and the reflections stay the same.
Sharpen the facets
Bevel shape Angled cuts a flat facet along every edge, like engraved metal. Rounded gives softer, jewelry-like edges, and Light direction moves the highlights across the letters.